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Bud Light’s inclusive ad campaigns are a win for business
Anheuser Busch has reacted after singer Kid Rock criticised the company for partnering with transgender influencer Dylan Mulvaney for its Bud Light campaign. In the video that featured Mulvaney’s picture, Mulvaney said, “If we don’t attract young drinkers to come and drink this brand, there will be no future for Bud Light.” “We’re working with…
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Regulator says thatMolson Coors has to stop saying its beers taste like water
Molson Coors sued Anheuser-Busch in 2019 over Super Bowl ads that accused the Miller Lite and Coors Light maker of saying its beer was sweetened with rice rather than corn syrup. Bud Light has a similar blue colour and no specific beers were mentioned in the ads. An Anheuser-Busch official said the beer industry should…