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Bud Light’s inclusive ad campaigns are a win for business
Anheuser Busch has reacted after singer Kid Rock criticised the company for partnering with transgender influencer Dylan Mulvaney for its Bud Light campaign. In the video that featured Mulvaney’s picture, Mulvaney said, “If we don’t attract young drinkers to come and drink this brand, there will be no future for Bud Light.” “We’re working with…
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It is time to act like a real jobs
The White House’s “directing creator partnerships” role shows how the influencer industry has come in the last decade as a cultural centerpiece. Earlier, Instagram hired Landon Morgado for the job, who had worked on Instagram’s fashion team. Morgado will work with creators and brands to promote their work, with the White House taking control of…