Tag: Jools Lebron

  • A huge meme power shift shows the Trademark Tug-of-War over ‘Demure’

    A huge meme power shift shows the Trademark Tug-of-War over ‘Demure’

    TikTok Co-founder Jools Lebron recently filed an application to trademark ‘Very Demure.. Very Mindful..’. However, the application was rejected by the US Patent and Trademark Office on grounds that it used the trademarks first. Bates filed the application to register the ‘Very Demure..very Mindful..’ trademark in January 2019. The trademark is not the same as…