Tag: World Federation of Advertisers

  • X is involved in an antitrust lawsuit against advertisers

    X is involved in an antitrust lawsuit against advertisers

    A group of advertisers has been accused of holding an “illegal boycott” against the World Federation of Advertisers (WFA) by holding billions of dollars in advertising revenue against it. The lawsuit stated that dozens of brands colluded to hide billions of dollars in advertising revenue from WFA. A separate post from Elon Musk encouraged companies…